Monday, May 19, 2014

Sponsor Spotlight: Basic Invite

With technology creeping into nearly every aspect of our lives, the art of the personalized invitation is quickly becoming extinct. And as a writer, I miss that special touch as well as the sheer excitement of opening my mailbox and finding a lovely little envelope tucked inside. Maybe that's why I was so excited when I got the chance to chat with Eric from Basic Invite, the Utah-based wedding invitations and stationery company. I love that company offers a wide range of cards to customize and personalize -- from save-the-dates to thank-you notes to bridal shower invitations to graduation announcements. Read on for Eric's take on the importance of the perfect stationery, creating the perfect announcement and his favorite Basic Invite item! xoxo

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Tell me about Basic Invite. What's the inspiration behind its launch?
Basic Invite was started eight years ago in the hopes of being able to create something that would help individuals express themselves with all of their big life moments. In order to do this, Basic Invite lets customers create invites that are just as unique as they are. Each and every invite can be customized in over 168 different colors as well as in over 100 different fonts. On top of that, each element on the invite can be personalized in a different color so that each invite it truly unique.

Why is the perfect invite/stationery so important?
Stationery is the first introduction many of your friends and family get in regards to your big life moment. First impressions are always important, whether it's for your wedding or introducing the newest member of the family; you want it to be perfect.

How can you create the perfect note?
Here are my top 3 tips for creating the perfect birth announcement...

1. Start by finding the perfect photo. The right photo can make any birth announcement amazing.
2. Find a card that fits your photo. You can't fit a square peg into a round hole. The same thing goes for a photo -- sometimes the photo you like might not be the best fit for the card.
3. Use colors to show off your baby's personality.
What is your favorite piece in your shop and why?
My favorite birth announcement is called the Stamp of Approval. I love this announcement because I love how you have half the card showing off the baby and then a big bold stamp introducing the newest member of the family.

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